If your client’s show schedule includes global exhibitions, you know how important it is to be able to trust your... read more →
Part Two of a Two Part Series - Using technology in exhibits has many advocates but also gives rise to... read more →
Part One of a Two Part Series - Using technology in exhibits has many advocates but also gives rise to... read more →
Participants won’t soon forget this meeting—and why? Because my client made it fun, and fun creates memorability. In the trade... read more →
Healthcare exhibiting is growing steadily in China, Japan, Australia—for that matter, throughout the APAC region. If your schedule includes a... read more →
The Mobile World Congress (MWC) is a B2B event for anyone and everyone in mobile as well as those in... read more →
What do we mean? The brand experience is consistent -- the materials don't have to be! Because Idea International works... read more →
...Exhibiting in the APAC region is the farthest thing from your mind. You can’t imagine taking your exhibit program halfway... read more →
When you think of New Zealand, what comes to mind? Perhaps it is Mt. Victoria and the amazing terrain that... read more →
The Asian Exhibition Market Continues to Grow While the U.S exhibition market took a slight dip during the first quarter... read more →